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I’m Heather


Who am I?

I’m a Melbourne SEO website copywriter. I entertain your customers with words that engage and convert.

Are you looking for a copywriter who’ll help take your business to new heights? After someone who knows what they’re doing when it comes to wrangling phrases? Searching for a writer that knows all about semicolons and search engine optimisation?


On the hunt for an entertaining copywriter?

Copy Heather Copywriting Melbourne
SEO Web Copywriter Melbourne Copy Heather

What’s all this about SEO?

Search engine optimisation (SEO) involves getting people to visit your website organically. The organic part just means not paying for your spot in the Google search results.

Typically, it’s not enough to create useful, well-written content. You have to make sure that your future fans actually find what you’ve written. But how?

Is it magical trickery? No. Do you have to pull the wool over the eyes of Google and your customers? Definitely not. Does it involve a bit of research and a sprinkle of technical know-how? It sure does.

I’m obsessed with SEO. That means that when we work together, I create copy that draws in audiences organically. No need for paid ads (unless you’re feeling flush). I research what keywords you should target and how individual bits of content should fit into your wider strategy.

“Heather is a truly talented writer. Her ability to take on the brand voice and speak to our audience’s particular needs has been indispensable. Further, she’s a quick study and wonderful to work with.” 

Sean Flannigan

Content Manager, Sendle

“Working with Heather has been so easy. Her SEO knowledge, and website content creation has made a world of difference to my business. I am attracting my target market with such precision, and when I ask how they found me it is always via Google and searching my keywords.

Heather has been transparent, efficient, and productive with clear contracts, communication, and evaluation of results. Not to mention having to explain all the computer language to me in basic English.

I look forward to continuing our working relationship and couldn’t recommend Heather more.”

Carmen Farrugia

The Pregnancy Naturopath

“I want to thank you so much for working on the copy for my website. Your work is brilliant and I love every bit of it. It’s full of personality and ease and reads very professional which is not an easy balance to achieve.”

Zuza Hicks

Brand Identity Designer, Zuza Hicks

Who are you?

You’re a business owner who wants to stand out from the crowd. Maybe you don’t have time to write your own copy. Or maybe you just don’t love writing as much as I do. You’re unsure about what SEO and brand voice really are and, frankly, you’d rather leave it up to an expert.

I write SEO-friendly copy for blogs, brochures, emails, newsletters, product descriptions, and web pages. I help you cross copywriting off your to-do list so you can focus on taking over the world. 


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I acknowledge the Wurundjeri people of the Kulin nation who are the traditional custodians of the land on which I work and live. I honour this privilege with responsibility, respect and continual education. I acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander people on this land – past, present and future.